Traton Homes: A Toast to Townhomes

Traton Homes: A Toast to Townhomes

Much like home buyers nationwide, those relocating to Atlanta are finding fewer homes on the market than they expect. Luckily for folks moving to Atlanta, Traton Homes has several townhome communities under construction. And these five new communities are so exciting that the company has launched a special Talk of the Townhome promotion to show off all the special things they offer. Here, Brothers Clif and Chris Poston, who lead the 53-year-old Marietta-based company founded by their father and uncle, offer unique insight into Atlanta’s home market and the benefits of townhome living.

What’s your take on Atlanta’s 2024 home market?

Falling mortgage rates are putting more buying power into the pockets of home buyers, but there is still very little inventory available. Homebuilders are filling in the gap with new construction. As for us, we started our Talk of the Townhome promotion to showcase all the great opportunities townhomes offer. You might say we’re “going to town” in our efforts to get homes built for people who will love them.

What makes townhomes so attractive? 

Buyers are discovering features that make townhomes their surprising first choice. Not as surprisingly, one of the top benefits of townhome communities is their locations. Ours are typically much closer to Atlanta’s popular small town squares, such as Marietta or Kennesaw. You don’t find that often in new single-family construction. Others are nestled as a pocket oasis in a busy location, putting owners right where they need to be for work, school, shopping or play. Again, that’s not something many suburban neighborhoods can do.

As a builder, how do you make townhomes feel more like detached single-family homes?

We design our townhomes with spacious open-concept plans and complete them with the same on-trend finishes popular in our detached homes. We pay attention to their flow and feel, bringing in a lot of light. We might plan an especially welcoming front entry, construct the same high ceilings we would in a detached home or even place a primary suite on the main floor. Outdoor living areas like terraces, covered porches and patios extend the space as you would expect but without the distracting view of a yard that needs your attention. Our three-bedroom Brooks plan is award-winning for many of the reasons just mentioned. Many townhome communities also include fantastic amenities: pools, cabanas, walking paths, dog parks and fire pits are common. We say we are the Talk of the Townhome, but you might also say we’re the Toast of the Townhome.

What are the advantages of living in a townhome?

Our townhome owners love the lock-and-leave lifestyle in their townhome communities. There’s no yard work, which gives them plenty of time to take in the nearby offerings. And since townhomes are typically in such excellent locations, it’s easy to get to the shopping and fun owners prefer. Many of our communities are known for their walkability; owners can stroll to the neighborhood farmer’s market or concert in the park. One of our communities, Townes at South Main, is a short walk to activities in downtown Kennesaw. The area is a designated entertainment district, allowing you to enjoy an adult beverage as you stroll—great for a night on the town!

Where is Traton currently building townhomes?

We are currently building five townhome communities in northwest Atlanta. East Park Village and Townes at South Main are both in Kennesaw. Gates at Hamilton Grove and Bluffs at Bells Ferry are in Marietta, and Cherokee Township is in Acworth.


For more information, visit the Traton Homes website.

Article crafted courtesy of Denim Marketing.